Safeguarding your privacy and the security of your personal information is important to us. Please take a few minutes to read the following policy so that you understand how we collect and use your personal information. Please note as we continuously improve and expand our services, that this policy might change from time to time, so please check this page periodically for any changes, where applicable. If you have questions about our policy, please click on our "Contact" page to contact us via our electronic feedback form.
How we collect information about you.
We collect information in three ways:
- When you make or attempt to make a purchase through our website, we collect information provided to us.
- When information is supplied to us from emails and other contacts sent to us by our customers and users of our website.
- When you visit and browse our website by means of technological devices such as *cookies.
Access, use, request for and supply of information on our website are directed towards and designed for use by persons above the age of 21. We do not establish or maintain registration with any person we know to be under the age of 21 and we do not knowingly or solicit the collection of personally identifiable information from persons under the age of 21. In the event we discover that we are in receipt of such information from any person who indicates that he or she is, or whom we otherwise have reason to believe is under the age of 21, we will automatically delete such information from our system.
What personal information we collect from our users.
When you set up an account at www.ladym.com.sg to use our online ordering service, you are required to provide us with your full legal name and email address. You must also choose your password and provide your password to us.
Every time you use our service, we collect information about the orders you place.
When you place an order with us by telephone or other non-online means other than our online ordering service, you are required to provide us with your full legal name, full street address including postal code, and telephone number. Every time you place an order, we will collect information about the orders you place.
We collect additional information about how you use our website and service.
If you contact us by email through the contact information on the "Contact" page, we will collect your sender information and other information you voluntarily disclose to us.
How we store the information we collect.
We store all information provided to us and the information we collect electronically in our computer databases. We own, maintain and operate our computer servers containing our databases. Access to our computer servers is controlled by firewalls and security gatekeepers targeted to protect unauthorized access, use or disclosure of the personally identifiable information you provide.
However, as we use the services of third party service providers for hosting and managing information provided on our website, data containing the information provided on this site will be transmitted to such third service providers. In the course of providing such hosting and management services, such third party service providers may collect and store information provided on this site via cookies or other means employed by them which are not related to the personal information we collect on this site. Access to information by third party service providers is limited for the purposes of provision of hosting and management services to us only and for no other purpose. Our third party service providers are bound by confidentiality obligations to keep all data confidential.
How we use the information we collect.
We use the personal information collected in our member database in various ways:
The next time you use our online ordering service and enter your email address and password, we will call up your information from our database to enable faster and easier processing of your order, so as to facilitate the delivery of the services you have requested expediently.
To send you special advertisements, offers and notices regarding our products and outlets, including via mail and/or digital marketing platforms. When you use your www.ladym.com.sg account, we also keep track of your order preferences and analyze that information. We do so in order to be able to send you special advertisements, offers and notices regarding pastries/cakes that seem to be in line with your preferences you have shared with us online, including via mail and/or digital marketing platforms.
Each time you place an order by telephone or other non-online means other than our online ordering service, we will call up your information from our database to make processing your order faster and easier. We also keep track of your order preferences and analyze that information in order to send you special advertisements, offers and notices regarding pastries/cakes that seem to fit with your preferences. We may also use the information to contact you concerning your level of satisfaction with our products and services, to verify incomplete orders, rectify problems or delays with your order(s) or otherwise communicate with you concerning your transactions with us.
We also aggregate information about how our online ordering service is used (without specific identification to any particular user) to help us improve our service and make it more responsive to our customers' preferences. We also make such aggregate information (without identification to any specific individual) available to our outlets in order to obtain information about products, services, offers and notices which we believe will be useful and informative to our website users.
Disclosing or sharing the personal information collected
We share your personal information with third parties to help us use your personal information. In such cases, please note that the use of your personal information by such third parties will be subject to the privacy policies governing such third parties.We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We will disclose your personal information without notice, only if required by law or in the good faith belief that such action is necessary to (a) conform to the edicts of the law or comply with legal process served on Lady M Singapore Pte Ltd; (b) protect and defend the rights or property of Lady M Singapore Pte Ltd; and (c) act under exigent circumstances to protect the personal safety of users of our website, or the public.
How you can control the use of the personal information collected.
If you have a www.ladym.com.sg account and do not want to receive emails from us telling you about promotional offers in the future, please drop us an email. Our emails to you will stop within 5 business days.
Lady M may from time to time, send non-promotional email to all registered users of our online ordering service for the purpose of gathering and dispersing data to provide better services to our customers. Except for provision of additional information necessary to complete a transaction initiated by a registered user, registered users will be under no obligation to reply or answer questions in said non-promotional email. Non-promotional email may include, but will not be limited to, surveys, maintenance notices, system updates and confirmation or other notices in connection with completion of a transaction initiated by a registered user.
Additionally, if you are a European resident, please note that we are processing your information in order to fulfill contracts we have with you (for example if you make an order through our website), or otherwise to pursue our legitimate business interests as provided on our website. Your personal information will be transferred outside of Europe, including to Canada and the United States for such purposes.
How your personal information is protected.
The personal information you provide is password-protected. In order to maintain this protection, we caution you not to provide your password to anyone. We do not give your password to anyone. We recommend that, if you share your computer with other people, you close your browser window when your session is completed. Signing off will protect your information if you share a computer with someone else or are using a computer in a public place.
When you place an order through our website, unless and until we receive your request to delete this information, such information we receive through your order(s) will be retained in our records.
We want you to enjoy your use of www.ladym.com.sg's service. If you have any questions or comments, or believe that a violation of this policy may have occurred, please let us know. Our complete contact information is provided on the Contact page on our website at www.ladym.com.sg.